Are Paid Blog Networks Really Worth The Money?
There are lots of paid blog networks available that promise unlimited backlinks and improved search engine rank, all for almost no effort from you. They can cost any where from $30 a month a number of hundred monthly but are they definitely worth the money? Let's look at a few of the benefits and drawbacks of these services.
The thought behind these blog networks is always to allow you to create backlinks along with other websites without needing to beg and grovel with webmasters. Many of these services started off as private networks although some were set up to be sold like a service right away.
The idea is that you could post your posts to these blogs and can include links back for a various other websites. This may help both with indexing for newer sites along with increasing search engine rank with the additional backlinks.
Of course, the big benefit is it's all handed to you on a silver platter - there is no searching for sites that may link back. You can post whatever content you need, including whatever anchor-text links you desire, as long as you continue with the rules with the blog network.
In fact, you'll get varying degrees of value from all of these networks. Many of them, especially around the cheaper end with the price spectrum, comprise low-PR sites which don't really have plenty of "link juice" to pass along in your site from the links you place there. Other networks convey more powerful sites nevertheless, you generally pay far more money to participate them.
It is also debatable whether links on blog networks offer much value, regardless of quality of the sites. No doubt that they will get found quickly from the search engines, and can help speed up indexing. But of all of these blogs, this post (and link) will end up on a deep archive page with minimum Pagerank once it drops from the first couple of pages.
Another big problem is how transparent your blog networks are. All things considered, if a Google employee can join the service and easily identify all of the blogs inside the network, it can't take much so they can completely discount all of the links on services.
These types of blog networks could work well within a larger traffic strategy, however, if you rely on them as your primary supply of links you will likely be disappointed.
Of course, if you do join one, make certain they don't share each of the sites inside the network. Ideally you will want system it doesn't show you the sites, but handles the posting for you personally.
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